Who Does PR & Marketing
Right?
The Story Behind Market Domination Specialists
Back in 1979, I was a young and underpaid business consultant toiling
to get the big bottom line results for clients to generate coveted word
of mouth advertising. I could make their business purr like a well-oiled
dream. But I discovered that if I couldn’t drive in new business
on demand, after awhile they didn’t think I was too bright.
After I discovered that the difference between a good and great as
a consultant was my ability to market, I directed my career into learning
to do PR and marketing right. That very year I started and helped run
the Market Research division of the consulting firm.
Feeling adventurous, by 1983 I had taken a position as Production Control
Manager of a Beverly Hills Ad agency. Rather than go back to school
and get another degree, I had learned that in business, what counted
was how it was really done on the street, not in some ivory tower. It
paid off. My first week on the job I placed a quarter million dollars
worth of print advertising. Soon I was working with some of the biggest
names in the finance and high tech industries and learning how to make
a silk purse out of the proverbial sow’s ear. I rose to Director
of Marketing. But most importantly, I learned an awful lot.
As I continued my consulting career, I specializing in professional
practices and small-to-medium-sized businesses. I came to be widely
recognized as the marketing guru for a dozen different niches. I traveled
all across the US delivering seminars on marketing. Eventually I was
delivering week-long seminars on how any diligent, honest businessperson
could dominate his or her market.
Thus Market Domination Specialists was born!
I began assembling a team of the brightest PR and marketing minds in
the country. We have a quarter-century successful track record of providing
the PR and marketing services designed to help the ambitious, fast-track
company accomplish its objectives. Often it happened FAST. Sometimes
there were a lot of challenges.
My team and I have helped thousands of companies and professionals expand
and prosper far beyond any prior levels of success. As successful entrepreneurs
as well as consultants, we have a very direct grasp of the problems
faced by startups, growing and contracting companies. The state-of-the-art
PR and marketing technology we use gets rave results very rapidly.
To improve the Marketing power in your business, contact
us at dsanders@consultu.com.